Superyachts Are Showcasing More Digital Art Than Ever. Here’s Why.
Corporate Communication
Immersive International
Corporate fame building for a creative industries trailblazer
Immersive is a pioneer of interactive design and spatial storytelling but the stories of its extraordinary work for some of the world’s biggest brands and events were often marginalised and it had no media profile.
Borkowski was tasked with raising the profile of a brilliant, innovative pioneering business in interactive design and spatial storytelling that had little problem attracting big name clients, but often found itself ignored in their favour when it came to media coverage. We created a dual-track thought leadership plan for its CEO John Munro and MD Tommy Lexen, exploiting their expertise in art & design, the creative industries and technology to highlight their upcoming work and desired future work streams. We used specialist media to build a profile for the pair and the business, as well as making our own introductions to those in target and adjacent industries.
We secured 61 pieces of coverage and thought leadership across Art, Superyacht, Luxury, Design, Attractions, Event, AV, and Theatre press, providing a strong media profile that now makes up 50% of the top Google search results for Immersive and its senior leaders. Connections generated by our coverage, as well as subsequent speaker and thought leadership opportunities, generated multiple business leads for the business.
41 pieces of coverage
across art, design, superyacht, luxury AV, event, & attraction media.
20 pieces
Of syndicated coverage. Highlights: Robb Report, The Art Newspaper, ArtNet, Gulf News & RTS
Thought leadership in superyacht press & corporate introductions leading to six speaking opportunites
News & Media
