The acceptable face of capitalism: 'Why I wanted my £40m to go to the staff'
Crisis & Reputation Management
Caroline Murphy
From heiress to social activist
Caroline Murphy is a very modern heiress. The construction boss, workers’ rights and LGBT campaigner left the family firm over her plans to make it a worker’s coop, handing over £40 million in shares. What did we do?
In the aftermath of a boardroom split, Caroline Murphy walked away from her role as Deputy Chairman of the family construction giant and approached Borkowski to help her frame her future as a high profile campaigner. Our role was to amplify her voice, position her for a future in politics and introduce her to some key collaborators.
Gained significant media exposure through key TV news and radio interviews, along with profile features in the Evening Standard and the Independent.
Established a public-facing opinion channel and facilitated key media and political introductions.
News & Media
Murphy’s law: the heiress who swapped corporate life for campaigning
Heiress Caroline Murphy puts workers before wealth